Sales-Led Marketing is young. I am not going to dress that up with borrowed logos or a stock photo of a team that doesn't exist. So here is the honest version: what you can check today, what you can't check yet, and the deal for the first five companies who help me put the missing proof on this page.
I score every site on whether a stranger can confirm the claims without taking the company's word for it. Here is where mine stands today, split into the part you can check and the part I am still building. Nothing in the right column is hidden. It is just honest.
A company that papers over that right column with a fake testimonial is failing the exact test it wants to sell you. I would rather show you the gap and tell you how I am closing it.
The fastest honest way to get real case studies is to run real engagements and let the results be checked. So the first five companies get half price, in exchange for becoming one of those checkable results.
Five companies. When they are taken, the price is the price.
One thing, agreed up front and in writing: you let me publish the result as a named case study, with a real before-and-after number, once the work is done. A trust score that moved, a win rate that lifted, a cycle that shortened. Whatever the honest number turns out to be.
If you will give thirty seconds on camera about it, better still. If the engagement doesn't move your number, there is nothing to publish and nothing owed. I only get the case study if the work earns it, which is the same bet I am asking you to make on me.
A young company should de-risk you with reversibility, not a guarantee it might not be able to honor. Here is what protects you, on the page, not left to the call.
There is no money-back guarantee here, on purpose. For a service business a blanket guarantee is a liability, not a signal, and it contradicts the whole product. Trust is precisely what lets you move forward without one.
Every one of these is a real person you can find and ask. They are endorsements of my sales-training and coaching work over the years, the craft the Training is built on, and each is dated so you can see it for exactly what it is. Not company results. The record of the person who will do the work.
Every deal that Matt has touched has resulted in a win, and positioned our relationships with clients for more predictable profits. What sets Matt apart is not his tool set. It's him. He re-teaches the lesson we always forget: your clients are buying you.
Michael Liskow, Founder · 2012Matt was an utmost help to the Itransition salesforce. Every single student claimed improvement in personal and professional performance, as well as better understanding of the decision making and negotiation processes.
Denis Kostusev, Itransition · 2016To describe Matt as just a sales trainer doesn't do him justice. He intuitively understands the part each person needs, then tailors it. I'm a better salesperson because of him, and a better person as well.
Greg Steinig, VP of Sales · 2012Matt is a true professional with a flexible and unconventional mindset. The willingness to dive into the problem and evaluate it from different angles, as well as the ability to understand the psychology of people, has saved many situations.
Oleg Grimashevich, Oxagile · 2023If sales training, sales coaching, or having him help you hire salespeople is what you need, Matt is worth every penny.
Andrew Hollamon, D'Mention Systems · 2012He has completely changed my vision of sales and relationship nurturing and helped me lay the ground for my new approach.
Kate Pioryshkina, Account Manager · 2016His technique truly develops the whole person, and his background in human psychology makes him uniquely qualified. He does for us. He can for you.
John Fox, Fractional CTO · 2012Matt is personable and gets the best results out of you, based on your character and strengths. He is humble and will help you understand what goals are realistic and achievable.
Jamar Jordan, Enrolled Agent · 2012What Matt teaches is not only about sales, it's about self-improvement, self-motivation and self-discipline.
Anastasia Barysenkava, Client · 2015The clearest proof I can offer a stranger is the work itself, open and free. Watch what it does before you believe a claim about it.
The automated Trust Diagnostic reads your primary pages and returns the read, the score, the pillars, and every leak ranked by what it costs. No email.
A full sample report for an anonymized company, scored 46. The exact document a paying client receives.
A working calculator that puts a dollar figure on the selling time you are losing, from your own payroll.
Forty-five minutes, no qualifier. If you are one of the five, we start at half price. If you're not sure yet, score your site first and see whether any of this is even worth a conversation.
Book the callOr start free: score your site →